Apply Now

A journey into Morocco with some of our generation’s leading minds.

What are Journeys?

Journeys unite extraordinary minds for extraordinary adventures.

Each journey invites a selection of interdisciplinary, intergenerational leaders for a multi-day immersive travel experience. The result is a worldwide alliance of influential, generous, and daring leaders bridging worlds, exchanging ideas and expanding connections.

Our next Journey takes place in Morocco.
Egypt (2022)
Kenya (2023)
Brazil (2024)
Morocco (2025)

Our Moroccan tribe.

A group of leaders with the vision, capacity and leverage to shape industries.

Travelling as a nomadic tribe in our own 4x4 pro rally jeeps.




Each journey is a vehicle for prototyping new ways forward

New Horizons with Domain Experts

Experience new insights while deep diving into the crucial topics of our time. Advance your knowledge while adventuring shoulder-to-shoulder with leading experts across domains.

Brilliant Minds with Beginner’s Minds

Come with an open mind — as any traveler should. This is a space where everyone has something valuable to contribute, and something profound to learn — from your peers or the place itself.

Designed by Those Who Know

Our team has co-created 20+ experiences in 10+ markets. What we do is deeply immersive, outcome-oriented, inspiring and…a lot of fun.

With Morocco as our muse

We’ll explore the medina of Marrakech, traverse the Atlas mountains and cross the Agafay desert.
Discovering local customs, crafts and cuisines.
Dining under star filled skies.

Need to Know

Itinerary

May 8 — 11 2025

  • Marrakech
    08/05
  • High Atlas Mountains
    09/05
  • Agafay Desert
    10/05
  • Marrakech
    11/05
Contribution

€2950

This is not a profit-driven endeavour. Individuals contribute towards the journey’s overall cost with organisers covering the remainder.

ARRIVALS

Getting Here

MARRAKECH

Fly into Marrakech International Airport (MAR). We’ll pick you up at the airport. Arrive before 7pm to join the opening dinner and explore Marrakech’s legendary medina by night.

MOUNTAIN

We depart early, driving high up into the Atlas Mountains, through verdant forests, spring blooms and lakes. We encounter ancient archeological sites and the customs of Morocco’s Berber mountain people.

DESERT

We drive through the arid rocky deserts of Agafay, arriving at the luxury camp of La Pause. Relax by the pool, enjoy a magical desert sunset and dine under at the stars.

MARRAKECH

Our Journey comes to an end. To be comfortable plan flights from 11am onwards (MAR Airport). We can take you straight to the airport. Those staying on can relax at La Pause or venture into Marrakech to explore and shop in the city’s markets.

It’s a carefully chosen mix of world-class entrepreneurs, investors, and domain experts. Each one is invited based on their life accomplishments, personal character, and suitability for a unique group experience like this one. One of the main outputs of a Journey is the profound deepening of relationships between the people who experience it together.

As mentioned above, we take the curation of journeys very seriously and select invitees deliberately. If you’d like to invite a participant, please check with us first.

No. We have designed it to widely welcome genders, ages, races, and backgrounds. If you have any specific questions, we’d be happy to navigate them with you on a 1:1 call.

We are. The people participating in the experience are the drivers. We’ll each take turns at the wheel, acting as a caravan of 4x4 jeeps. Driving your fellow participants through the Moroccan mountains and deserts is very much part of the adventure experience.

Journeys are designed to ensure every participant connects meaningfully. Each day we’ll split into different four-person jeep groups — so you’ll be with a new group of people each day, while still traveling in one convoy.
All accommodations are single occupancy.

While it’s not essential, we think you’ll get the most out of the experience if you do drive.

No, you don’t. We’ve driven the entire route ourselves, and it’s both safe and enjoyable without prior jeep-driving experience.

Yes. There will be wi-fi at each of our accommodations. There is also decent mobile data coverage across most of the route.

Yes. While we highly encourage you to be fully present during the experience, you will be able to work from the jeeps or hotels if needed.

No. We will bring sufficient packaged water with us.

We collect each participant’s dietary preferences and requirements ahead of the trip and do our best to accommodate them or notify you of challenges in advance.

It includes all accommodation, food, beverages and internal transport including the jeeps.
It excludes flights into and out of Marrakech, any personal gifts and souvenirs, your personal travel insurance, and any expenses incurred outside of our arranged experience during your time in Morocco.
Please note, this is not a profit-driven endeavour. We do this because we want to share these unique, enriching experiences with other leaders who share our love of adventure, entrepreneurship and community.
As such the price is reflective of the true cost of the experience, and very competitively priced for a similarly curated trip!

Let the journey begin.

Apply Now
Apply Now